Sunday, 13 January 2013

Welcome to Peter, E-marketing Assistant

Monday saw Peter Calvert join us as a new E-marketing Assistant on a Social Digital Apprenticeship. A big part of the week was showing Peter how we would like things done which took up a fair bit of my time. Unfortunately Peter completed his first week's planned work by Wednesday, and did it very well, so I had to spend more time with him showing him some other stuff. It looks like Peter is a great addition to the team and clients will be getting some regular contact with Peter such as SEO reports, newsletters, offers and the like.

Other than a bit of networking, where Peter got a sales lead for a partner company we work with, and a few meetings it was mainly a week of SEO work with reports for clients, tweaking of content and updating content for clients to improve the performance of their websites.

There were a couple of tweaks to the OUCH! mobile site for our clients, who are personal injury claims lawyers, and we always expect our service to include minor tweaks to sites we have made in the first couple of months after deployment. We never expect a site to be perfect upon deployment (in fact we never think any website is perfect as there's always something you could add as technology improves) and feedback from our clients and their clients often leads to a couple of minor improvements in the first couple of months. This is  a service that we do not charge extra for even when the project has been signed off and paid for (minor changes obviously, not complete redesigns or new major features!).


Look out for the OUCH! animation coming soon.

Well that's it - after a day of several beers and a rather poor (but cheap) Boro match with friends yesterday there's work to catch up on plus a Heineken Cup rugby match to watch. But before I go  ...

... a quick plug for a local free publication, print and digital, coming soon from some fellow Redcar & Cleveland creatives (www.facebook.com/CreativeRedcar) - look out for it in Feb.

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